Franchise Digital Marketing Scorecard


SmartSearch Marketing will assess your local digital marketing results for a sampling of individual franchise locations.

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Digital Marketing Scorecard

Your Franchise Digital Marketing Scorecard will include:

Local Landing Page Score (1-5) based on:
  • Meta Tags
  • On-Page Optimization
  • Backlink Profile
Local Listings Score (1-5) based on:
  • Google My Business Pages (Accuracy & Completeness)
  • Yelp (Accuracy & Completeness)
Customer Reviews & Responses Score (1-5)
  • Customer Review Assessment
  • Response Analysis

Scorecard includes an assessment and scoring of up to 10 individual locations.