Geo-targeted media plans to reach local prospects

Local digital advertising is a fast and efficient way to target qualified prospects in a specific location.

Digital advertising campaigns are an essential part of any local online marketing strategy, and very powerful when combined with conversion improvement efforts.

 

Paid Media Methodology

 

Capitalize on SmartSearch Marketing’s proven methodology:

  • ATTRACT your local target audience
  • ENGAGE local prospects
  • CONVERT visitors into leads, customers and sales.

A comprehensive franchise advertising program typically combines Pay-Per-Click (PPC) ads, display/banner ads, remarketing, video, mobile, and more.

 

Ad Serving. Audience Targeting

Ads can be served based on demographics, behaviors or geo-location.

Our franchise marketing agency tests the following local advertising geo-targeting methods:

  • Zip code
  • Radius from business address
  • Custom area
  • City/Town
  • Metro area
  • State
  • Region